Where Do You Give?

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About WDYG

The Where Do You Give? National Design Competition brought together talented designers nationwide to translate tzedakah's meaning into compelling, relevant design. A new generation of globally conscious designers are celebrating the critical role that tzedakah plays in today’s world.

The Where Do You Give? National Design Competition challenged designers, artists and conceptual thinkers to create a 21st century icon inspired by the values and imagery of the traditional tzedakah box that reflects our increasingly interconnected, global and technologically accelerated world. We received over 70 submissions that spark conversations about the values behind our giving, inspire us to expand our universe of obligation around where we give, and bring new relevance and urgency to giving.

The Where Do You Give? National Design Competition is the centerpiece of Where Do You Give? Reimagining Tzedakah for the 21st Century, a project of American Jewish World Service (AJWS) that combines a national design competition, online interactive media and educational resources to engage the Jewish community in critical questions about where we give, to whom and why.

Where Do You Give? Reimagining Tzedakah for the 21st Century includes:

Our hope is that Where Do You Give? will inspire a national conversation among all of us who seek to engage more deeply with our communities about where we give, to whom and why.

The conversation starts here, at WhereDoYouGive.org. We hope that it will continue in our communities for generations to come.

If you have any questions or would like further information about Where Do You Give? please e-mail education@ajws.org.

And don’t forget to follow us on Facebook and Twitter @WhereDoYouGive!

Where Do You Give? Reimagining Tzedakah for the 21st Century is generously funded by the Jim Joseph Foundation and the Geffen Foundation.


American Jewish World Service (AJWS) is an international development and human rights organization based in New York City. Inspired by Judaism’s commitment to justice, American Jewish World Service works to realize human rights and end poverty in the developing world.