MEET OUR FINALISTS: Federico Zannier
Federico Zannier is an electronic engineer living in New York. He’s working to make giving more fun!’
WDYG: What is your educational and professional background?
FZ: I am an Electronic Engineer with a background in Nanotechnology and Interaction Design, currently pursuing a Master at New York University in Interactive Telecommunications Program (ITP). Previously I was based in Saudi Arabia for Accenture setting up IT infrastructure and doing technical project management for two of the major Saudi banks. Before this I was working for a design studio in San Francisco on a series of touch screen and gesture recognition technologies. In paralel I have been working for the last 4 years in developing consumer web applications and systems for embedded devices.
WDYG: What inspired you to enter our contest?
FZ: I have been taking a class on interactive telephony at the graduate program I am currently enrolled in. We were working with some technology to connect regular phone calls to a browser window and I realized that there was so much more that could be done by making charitable donations via mobile phone a more fun and playful experience. I wanted to give the donor a chance to be rewarded instantly through the act of giving. After presenting a prototype to the class, I happened to see details about the competition which was so relevant to what I had built.
WDYG: Tell us a little bit about the message you hope to get across through your design.
FZ: I want to make giving via mobile phone a fun and playful experience. The message of Pixels4Poverty is to forge a positive connection between the giver and the organization receiving the money.
WDYG: How do you think art can shape or change the way we think and talk about giving?
FZ: User experience is all about the way a person feels when using a product or service. The way that a donation system is designed and the feedback that is offered through the system can radically change the way a donor feels during and after the act of giving. This in turn can have a dramatic effect on the way that giving is perceived more globally. Pixels4Poverty is an attempt to make the act of giving more more playful and efficient process. I believe that Pixels4Poverty will empower donors to become like artists through the act of giving.
WDYG: Who is your favorite artist/designer?
FZ: It depends on the day and the medium. In this context I would say Gianni Colombo. He tried to transform galleries and museum in interactive performances. His main goal was to disturb the spectators’ apathy.